Imagine two retirees.
Both retire with $2 million.
Both earn an average annual return of 7% over the next 25 years.
Yet one dies with millions of dollars remaining, while the other runs out of money.
How is that possible if they both earned the same average return?
The answer has less to do with how much the market returns over time and everything to do with when those returns occur.
If significant market downturns happen during the first several years of retirement, a retiree may be forced to withdraw money while their portfolio is down. Those early withdrawals can permanently reduce the portfolio’s ability to recover, increasing the risk of running out of money later in retirement.
This hidden challenge is called Sequence of Returns Risk, and it’s one of the most important… yet least understood concepts in retirement planning.
What Is Sequence of Returns Risk?
Sequence of Returns Risk means that poor investment returns during the first few years of retirement can have a much greater impact than poor returns later in retirement—even if the market eventually recovers.
The first five to ten years of retirement are often considered the most critical because retirees are not only experiencing market fluctuations, but they’re also withdrawing money from their portfolios to cover living expenses.
If that technical explanation still doesn’t make sense, think of it this way.
Imagine you have a jar with 100 cookies. Every week, you eat five cookies.
Now imagine someone steals 30 cookies on the very first day. You’ll run out of cookies much sooner.
But what if those same 30 cookies were stolen years later, after you’ve had time to bake many more? Losing them would still hurt, but it wouldn’t have the same long-term impact.
Your retirement portfolio works the same way. When the market declines early in retirement, you’re often forced to sell investments at lower prices to generate income. Those investments are no longer in your portfolio when the market recovers, reducing your ability to benefit from future growth.
Many people focus almost exclusively on accumulating wealth before retirement. While building wealth is important, the distribution phase is equally critical. Once retirement begins, your goal shifts from simply growing your portfolio to creating a reliable income stream that can withstand market volatility.
That’s why retirement planning involves much more than choosing investments. A thoughtful withdrawal strategy, appropriate cash reserves, bond allocations, tax-efficient distributions, and spending flexibility can all help reduce Sequence of Returns Risk and improve the likelihood that your savings will last throughout retirement.
Why the First Five to Ten Years of Retirement Matter Most
During your working years, a market decline can actually work in your favor. You’re still earning a paycheck, contributing to retirement accounts, and buying investments at lower prices. Over time, those investments have an opportunity to recover and grow.
Retirement changes that equation completely.
Once your paycheck stops, your investment portfolio becomes your primary source of income. Whether the market is up or down, you still need money for housing, groceries, healthcare, travel, and everyday expenses.
When you’re forced to withdraw money during a market downturn, losses become magnified. Instead of allowing your investments time to recover, you’re selling them at reduced prices to generate income.
Imagine owning 100 shares of a mutual fund.
Before a market decline, selling five shares may have generated enough income to cover your monthly expenses.
After a 30% market decline, however, each share is worth less. To generate the same amount of income, you may now need to sell eight shares instead of five.
Those additional shares are permanently gone.
When the market eventually rebounds, you own fewer shares to participate in the recovery. While the market may recover completely, your portfolio often doesn’t recover to the same extent because part of it has already been sold.
This is why the first several years of retirement can have such a significant impact on the longevity of your savings.
A Real-Life Example
Let’s look at two hypothetical retirees.
Both retire with a $2 million investment portfolio.
Both withdraw $80,000 per year to support their lifestyle.
Both experience the exact same average annual investment return over the next 25 years.
The only difference is when those returns occur.
Retiree A retires just before a major market downturn. During the first two years of retirement, the market declines significantly. Although the portfolio eventually recovers, thousands of dollars had already been withdrawn while investments were worth much less.
Retiree B retires several years later after the market has already recovered. Strong market returns occur during the early years of retirement, allowing the portfolio to grow before withdrawals become substantial.
Despite earning the same average annual return, Retiree B finishes retirement with considerably more wealth.
The difference wasn’t investment performance.
It was the sequence in which those returns occurred.
How Can You Reduce Sequence of Returns Risk?
Fortunately, Sequence of Returns Risk isn’t something you simply have to accept. There are several strategies that can help reduce its impact.
1.Build a Cash Reserve
Keeping one to three years of anticipated living expenses in cash or highly liquid investments can reduce the need to sell stocks during a market downturn. Instead of withdrawing from investments that have temporarily declined, retirees may be able to rely on their cash reserves while waiting for markets to recover.
2.Use a Bucket Strategy
Many retirement income plans divide assets into separate “buckets.”
One bucket may hold cash for immediate spending needs.
Another may contain bonds or other conservative investments for the next several years.
A third bucket remains invested in stocks to provide long-term growth.
This approach can help retirees meet income needs without constantly selling growth investments during volatile markets.
3.Diversify Beyond Stocks
While stocks have historically provided long-term growth, bonds and other conservative investments often serve a different purpose during retirement. Rather than maximizing returns, they can provide stability and help reduce the need to sell stocks after market declines.
4.Create a Flexible Withdrawal Strategy
Many retirees assume they’ll withdraw the exact same amount every year regardless of market conditions.
In reality, adjusting spending slightly after poor market years can significantly improve the longevity of a retirement portfolio. Even modest reductions in discretionary spending during difficult markets may help preserve long-term wealth.
5.Coordinate Your Tax Strategy
The order in which retirement accounts are withdrawn can make a meaningful difference. Coordinating withdrawals among taxable accounts, traditional IRAs, Roth IRAs, pensions, and Social Security can potentially improve tax efficiency while giving retirees greater flexibility during volatile markets.
____________________________________________________________________________________________
Common Misconceptions About Sequence of Returns Risk
One of the biggest misconceptions is that earning a strong average return guarantees retirement success. As we’ve seen, average returns tell only part of the story. The timing of those returns can be just as important.
Another common misconception is that retirees should simply move everything into cash to avoid market volatility. While cash can provide stability, keeping too much of a portfolio out of the market may expose retirees to inflation and reduce long-term purchasing power.
Finally, many people believe investment selection alone determines retirement success. In reality, retirement planning involves much more than choosing investments. A sustainable withdrawal strategy, tax planning, portfolio construction, healthcare planning, and ongoing adjustments all play important roles in helping a retirement portfolio last.
The Bottom Line
Sequence of Returns Risk isn’t about predicting the next market crash.
It’s about preparing your retirement plan so that one difficult period doesn’t permanently derail decades of disciplined saving.
No one can control when the next recession or bear market will occur. What you can control is how your retirement income strategy is designed to respond when markets become volatile.
The most successful retirement plans aren’t built to perform only when markets are rising. They’re designed to weather the inevitable periods when they aren’t.
If you’re approaching retirement or have recently retired, now is the time to evaluate whether your investment strategy and withdrawal plan are prepared for Sequence of Returns Risk. A thoughtful retirement income plan can help provide greater confidence that your savings will support the lifestyle you’ve worked so hard to achieve.
Frequently Asked Questions
What is Sequence of Returns Risk?
Sequence of Returns Risk is the risk that poor investment returns early in retirement can permanently reduce the longevity of your retirement savings. Even if the market eventually recovers, withdrawing money during a downturn can make it difficult for your portfolio to fully rebound.
Why are the first five to ten years of retirement so important?
The first several years of retirement are often the most vulnerable because you’re beginning to rely on your investments for income. If the market declines during this time, you may need to sell investments at lower prices, leaving fewer assets to recover when markets improve.
Can I completely eliminate Sequence of Returns Risk?
No. Market volatility is unavoidable, and no investment strategy can eliminate Sequence of Returns Risk entirely. However, careful planning including maintaining cash reserves, diversifying investments, using flexible withdrawal strategies, and managing taxes—can help reduce its impact.
Does the 4% withdrawal rule still work?
The 4% rule can serve as a useful starting point, but it isn’t a one-size-fits-all solution. Factors such as your spending needs, investment allocation, retirement age, life expectancy, and market performance all influence how much you can safely withdraw throughout retirement.
Should retirees keep money in cash?
Most retirees benefit from maintaining some cash reserves to cover short-term living expenses. Having readily available cash may reduce the need to sell long-term investments during periods of market volatility. The appropriate amount depends on your goals, spending needs, and overall financial plan.
What is the retirement bucket strategy?
The bucket strategy divides retirement savings into different time horizons. Short-term spending needs are held in cash or conservative investments, while longer-term assets remain invested for growth. This approach can help retirees avoid selling stocks after market declines.
Should retirees still own stocks?
It depends. For many retirees, yes. Some stock allocation have historically helped portfolios grow faster than inflation over long periods. While stock allocations often become more conservative in retirement, maintaining some exposure to equities can help support income needs over a retirement that may last 20 to 30 years or longer.
How can I protect my retirement from a market crash?
While no one can prevent market downturns, retirees can prepare by creating a diversified portfolio, maintaining adequate cash reserves, using tax-efficient withdrawal strategies, reviewing their asset allocation regularly, and developing a retirement income plan designed to withstand periods of market volatility.
___________________________________________________________________________________________
About Iarann Wealth
At Iarann Wealth, we believe managing wealth isn’t just about numbers—it’s about purpose, clarity, and confidence for the road ahead. Whether you’re building a business, growing your investments, preparing for retirement, or navigating major life decisions, our mission is to help you make smarter financial choices that align with your values and goals.
We serve high-income earners, business owners, tech professionals, and families with comprehensive, relationship-focused financial planning. From tax strategy and cash flow management to retirement, estate, and exit planning—we deliver actionable strategies designed to support your long-term success.
Our Services Include:
- Cash Flow & Investment Planning
- Tax Strategy & Risk Management
- Retirement & Estate Planning
- Education & Insurance Planning
- Business Exit & Asset Protection Strategies
- Real Estate & Major Life Decision Support
We offer transparent pricing through either an Assets Under Management (AUM) model or flat-fee financial planning, providing flexibility to meet your unique financial needs.


Wealth Management Advisor
Esmeralda is a CFP® and Wealth Management Advisor at Iarann Wealth based in San Diego, California, where she specializes in helping high-performing women, particularly attorneys, to simplify and align their financial lives. With deep expertise in comprehensive planning and insurance strategies, Esme supports clients in using their wealth with clarity and intention.





