Privacy Policy

Updated Privacy Policy for Iarann Wealth

Last Updated: March 9, 2026

Iarann Wealth (“we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and share your information when you visit our website, interact with us, or engage our financial advisory services. We encourage you to review this policy periodically as we may update it to reflect changes in our practices or legal requirements.

1. Information We Collect

In the 12 months prior to the date of this notice, we collected categories of personal information including, but not limited to:

Identifiers: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
California Customer Records: Name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit or debit card number, other financial information, medical information, health insurance information.
Protected Classifications: Race, religion, national origin, age, sex, sexual orientation, pregnancy, familial status, disability, military or veteran status, and genetic information.
Commercial Information: Purchase or transaction history.
Biometric Information: Voice prints, fingerprints, imagery of the iris or retina, and face geometry.
Internet/Network Activity: Browsing history, search history, and information regarding a consumer’s interaction with an internet website application or advertisement.
Geolocation Data: Data about the location of your device.
Sensory Information: Audio, electronic, visual, thermal, olfactory, or similar information such as security video footage and customer service call recordings.
Professional/Employment & Education: Professional, employment-related, or education information.
Inferences: Inferences drawn from any of the above information to create a profile about you reflecting your preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
Sensitive Personal Information: Social security, driver’s license, state identification card, or passport number; account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account; precise geolocation; race, ethnicity, and citizenship or immigration status, religious or philosophical beliefs, sex life or sexual orientation, or union membership; the contents of mail, email, and text messages unless we are the intended recipient; genetic data; biometric and health information.

Personal information does not include publicly available information lawfully made available from government records.

2. How Your Information is Collected

We collect information through the following methods:

You: In person, by telephone, text or email, and through our website and mobile apps during transactions, account creation, or customer service contacts.
Public Sources: Such as property records.
Third Parties: Affiliates (Private Client Services), business partners, credit reporting agencies, due diligence providers, advertising networks, internet service providers, social networks, data analytics providers, government entities, and data brokers.
Consent: Third parties authorized by you (such as your bank or custodian).
Automated Means: Usage of your mobile device, cookies, or technology when you visit our websites or interact with links.
IT Systems: Door entry systems, reception logs, and automated monitoring of our computer networks, CCTV, email, and messaging systems.Why We Collect Your Information

3. We collect and use information to provide professional financial services and fulfill our regulatory obligations, including:

Performance of Contract: Providing financial planning, tax strategy, and investment management services.
Security and Fraud Prevention: Protecting the integrity of your accounts and preventing unauthorized access.
Regulatory Compliance: Fulfilling our obligations under federal and state law, including FINRA and SEC requirements.
Business Operations: Conducting internal audits, debugging system errors, improving service efficiency; maintaining/servicing accounts, processing payments, verifying information, and performing services on behalf of the business.
Analysis: Conducting business analysis and projections.
Security/Integrity: Ensuring security, integrity, and fraud prevention.
Technical: Debugging to identify and repair errors.
Marketing: Providing advertising and marketing services, including targeted advertising.
Development: Undertaking internal research for technological development and demonstration.
Quality/Safety: Verifying or maintaining the quality/safety of services and improving/upgrading devices or services.
Legal: Complying with legal and regulatory obligations and performing our contract with you.

4. Sale or Sharing of Information

Iarann Wealth does not sell your personal information for monetary consideration. We may share personal information with third parties for the purpose of “cross-contextual behavioral advertising” or targeted marketing as defined by law. You have the right to opt out of the sharing of your information for these purposes. We do not knowingly sell or share the information of consumers under 16 years of age.

5. Categories of Information Disclosed for a Business Purpose

We disclose personal information to service providers and third parties to run our business and provide services to you. These categories include:

Affiliates: Such as Private Client Services (PCS), which provides supervision and compliance oversight.
Service Providers: Custodians (e.g., Pershing, Fidelity, Schwab), payment processors, web hosts, and portfolio management software (e.g., Orion, Pontera).
Compensation and Benefit Partners: Third parties that provide technology, research, and marketing support, which may be provided to us based on our custodial relationships.
Legal and Regulatory Entities: As required by law, court order, or formal request.

6. Compensation, Billing, and Conflicts of Interest

To provide full transparency regarding our business model:

Compensation Models: Our Investment Advisor Representatives (IARs) may be compensated through a combination of asset-based advisory fees, fixed fees for financial planning, or commissions on securities transactions (when acting in their capacity as registered representatives of an affiliated broker-dealer). This creates a conflict of interest, as our representatives may have an incentive to recommend products that generate commission-based compensation.
Custodial Benefits: We receive economic benefits from our custodians (e.g., Pershing, Schwab, Fidelity), including software, research, and business consulting services. These benefits may influence our recommendation of a custodian, representing a potential conflict of interest.
Billing Practices: We bill for advisory services either in advance (at the beginning of the quarter) or in arrears (monthly or quarterly), depending on the specific platform and the Investment Management Agreement signed by the client. Fees are typically deducted directly from your account, but in certain “held-away” account programs (e.g., 401(k)s), fees may be billed to other taxable accounts or directly to the client

7. Use or Disclosure of Sensitive Personal Information

We limit the use and disclosure of your sensitive personal information to that which is necessary to perform the services reasonably expected by you, to ensure the security of our systems, and to comply with legal obligations, such as:

Performing services reasonably expected by an average consumer.
Preventing, detecting, and investigating security incidents.
Resisting malicious, deceptive, fraudulent, or illegal actions.
Ensuring physical safety.
Short-term transient use.
Quality assurance, improvement, and internal operations.

You have the right to limit the use and disclosure of your sensitive personal information.

8. Your Rights

Depending on your state of residence, you may have the following rights:

Right to Know: You may request disclosure of the categories and specific pieces of information we have collected about you.
Right to Delete: You may request the deletion of personal information we have collected, subject to exceptions (such as our requirement to maintain financial records for regulatory compliance).
Right to Correct: You may request the correction of inaccurate personal information we maintain.
Right to Opt-Out: You may opt out of the sharing of your personal information for targeted advertising.
Non-Discrimination: We will not discriminate against you for exercising your privacy rights. We will not deny services, charge different rates, or provide a lower quality of service because you exercised these rights.

9. How to Exercise Your Rights

To exercise your rights, please contact us by:

Email: contact@iarannwealth.com
Phone: 910-409-9356
Address: 3604 Shannon Rd STE 105, Durham, NC 27707
Web Portal: iarannwealth.com

We will verify your identity using your contact information (name, address, email) and, if necessary, additional validation steps. If you use an authorized agent to submit a request, the agent must provide written authorization and proof of identity. We will process your request within the timeframes required by applicable state law.